Privacy Policy
Last updated: June 2025
1. Introduction
PaceLeaf ("PaceLeaf," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website (paceleaf.com), mobile application, and related services (collectively, the "Services").
Please read this policy carefully. If you disagree with its terms, please discontinue use of our Services.
PaceLeaf is currently in early development. We are collecting waitlist signups and partner inquiries only. This policy will be updated as our Services expand.
2. Information We Collect
2.1 Information You Provide
- Waitlist signups: Name, email address, city, state, interest type, and referral source.
- Partner inquiries: Organization name, contact name, email, phone, organization type, city, state, website, and message.
- Contact form submissions: Name, email, subject, and message.
2.2 Information Collected Automatically
- Log data: IP address, browser type, pages visited, time spent, referring URLs.
- Cookies and similar technologies: We use minimal session cookies for website functionality. We do not use third-party advertising cookies.
2.3 Activity & Location Data (Future App)
When the PaceLeaf app launches, we will collect:
- GPS location data to verify sustainable activities
- Trip route data (start point, end point, distance, mode)
- Activity timestamps and duration
- Device identifiers necessary for app functionality
Location data will be used solely to calculate your earned points and verify activities. It will not be used for advertising profiling or sold to third parties.
3. How We Use Your Information
- To operate and improve our Services
- To notify you about PaceLeaf launch and updates (if you consented)
- To respond to your inquiries and support requests
- To process partner applications
- To calculate and award points for verified activities (future app)
- To enable reward redemption with partner businesses (future app)
- To generate aggregate, anonymized analytics for platform improvement
- To comply with legal obligations
We do not sell your personal information. We do not use your data for targeted advertising.
4. Sharing Your Information
We may share your information with:
- Service providers: Infrastructure providers (cloud hosting, database) who process data on our behalf under confidentiality agreements.
- Partner businesses (future app): When you redeem a reward, we share the minimum necessary information (e.g., a QR code scan confirmation) with the partner business. We do not share your name, email, or activity history with partners without your consent.
- Legal requirements: If required by law, court order, or governmental authority.
- Business transfers: In the event of a merger, acquisition, or asset sale, your information may be transferred. We will notify you of any such change.
We never share your personal data with advertisers, data brokers, or third-party marketers.
5. Data Retention
- Waitlist data: Retained until you request deletion or 24 months after launch, whichever comes first.
- Partner inquiry data: Retained for 36 months or until you request deletion.
- Contact messages: Retained for 24 months.
- Activity data (future): Retained for the duration of your account plus 90 days after deletion.
6. Your Rights
Depending on your location, you may have the following rights:
- Access: Request a copy of the personal data we hold about you.
- Correction: Request correction of inaccurate data.
- Deletion: Request deletion of your personal data (subject to legal retention requirements).
- Opt-out of marketing: Unsubscribe from marketing emails at any time using the link in any email we send.
- Data portability: Request your data in a machine-readable format.
- GDPR rights (EU/EEA residents): Including the right to object to processing and the right to lodge a complaint with your supervisory authority.
- CCPA rights (California residents): The right to know, delete, and opt-out of sale of personal information. We do not sell personal information.
To exercise any of these rights, contact us at [email protected].
7. Security
We implement industry-standard security measures including encryption in transit (TLS), encrypted database storage, access controls, and security monitoring. However, no system is completely secure. We cannot guarantee absolute security and encourage you to use strong, unique passwords.
8. Children's Privacy
PaceLeaf is not directed to children under 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected such data, we will delete it promptly. Contact us at [email protected] if you believe we have inadvertently collected data from a child.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last Updated" date. For significant changes, we may also notify you via email if you are on our waitlist.
11. Contact Us
For privacy-related questions, requests, or complaints: